Websites &
Marketing Systems
for Local Businesses
Your phone rings, your reviews grow, and your leads get texted back in minutes. I build the system. You just do the work.
Built for HVAC pros
Trusted by local businesses like yours
Don't take my word for it, take theirs 👇
Real clients, real quotes, real videos. No stock photos of people in headsets.
“He created my business website and improved my Google profile — I've been getting several reviews because of it. If you're looking for somebody to help take your business to the next phase, get with Matt.”
Ken Pride
AutoPride Car Care Center
“Matt has consistently made me more money online for over a year. I'm not great with tech, but he's broken everything down for me and is constantly getting me more calls!! Anyone like myself running a one man shop and looking to improve would be lucky to have him. I'd give him 6 stars if I could!”
Ryan Ferguson
West Florida Air
“Been working with Matt for over a month now. He made us feel like we finally joined the "new age"! Website is great, his app is great, loving everything so far. He's always been responsive and has made the whole process of learning Google and online super easy. In my opinion his package is well worth the price.”
Rodney Stone
Rolling Stone Auto Repair
“He created my business website and improved my Google profile — I've been getting several reviews because of it. If you're looking for somebody to help take your business to the next phase, get with Matt.”
Ken Pride
AutoPride Car Care Center
There's more where that came from. Every review, every video, in one place.
See AllSimple systems that actually book jobs
No dashboards to learn, no software to fight. Your only job is typing a customer's name into one form.
Conversion Website + Care
A hand-coded site that turns visitors into phone calls. I host it, maintain it, and make every edit, so you never touch it.
- Built before you pay — Most agencies show you a proposal. I show you your finished website on the demo call.
- Never think about it again — Hosting, security, speed, and content edits are all on me, forever.
A real client site built by MCC — West Florida Air
The Review Engine
"Sure, I'll leave you a review!" …and then they forget. My system reminds them 4 times over 4 weeks until they don't.
- Your only job: type a name — Add a customer to one form. They get four friendly review requests over four weeks. That's it.
- Reviews compound — More reviews → higher map-pack ranking → more calls. It snowballs while you work.
Real client, real reviews — 20 → 31 five-star reviews since joining
Missed-Call Rescue
You're under a house. Your phone rings. That job just called the next guy… unless a text goes out before they do.
- Instant text-back — Every missed call gets an immediate text so the customer waits for YOU instead of dialing a competitor.
- One saved job pays for the month — Most home-service businesses miss enough calls in a week to cover the whole plan.
5-Minute Follow-Up
A lead that waits an hour is a lead that booked someone else. Yours get a text back in minutes, even at 9pm on a Sunday.
- Every lead source, wired — Contact form, chat widget, missed calls — every channel triggers an automatic follow-up sequence.
- Even at 9pm on a Sunday — The system never sleeps, takes a day off, or forgets to reply.
Reputation Concierge
Every Google review answered for you — including the awkward ones. You never write a reply again.
- Professional replies, done for you — Happy customers get thanked, unhappy ones get handled — thoughtfully and fast.
- Google notices — Owners who respond to reviews rank better and convert more searchers into callers.
Real reviews, real responses — written for the client by MCC
Always-Fresh Google Profile
Your Google Business Profile, set up right once and kept alive weekly — every new review becomes a post automatically.
- Deep setup included — Categories, services, areas, photos, hours — configured correctly once. Most profiles never are.
- Weekly activity, zero effort — Every review auto-publishes as a Google post, so Google sees a business that's alive.
West Florida Air's Google profile — set up and kept fresh by MCC
The Comeback Campaign
Your past customers are your cheapest jobs. Every quarter they get a reason to come back — or send you their friends.
- Quarterly reactivation offers — Automatic seasonal offers to your whole past-customer list — repeat work without lifting a finger.
- Referrals on autopilot — Friends-and-family discounts that turn happy customers into your sales force.
Why me over the other guys?
A fair question. Here's the honest answer.
Flat $297. Really.
No hourly bills, no surprise invoices, no "scope creep." The price is the price.
No Contracts
Month-to-month. If you leave, you keep your website and your domain. No guilt trip, no cancellation fee.
You Talk To Me
No account managers, no handoffs, no ticket queues. The person who built your system answers your texts.
Proof, Not Promises
Real clients, real reviews, real videos. Go read them — I'll wait.
Built Before You Pay
Your website exists before the sales call. Most agencies sell you a proposal; I show you the finished thing.
Guaranteed
If your reviews don't grow in 60 days, I work free until they do. Nobody else in this space says that.
Three steps. Two of them are calls.
No 40-page onboarding doc, no 'discovery phase.' Here's the whole thing.
Demo Call
20 minutesIt's technically a sales call, but here's the twist: your website is already built before we talk. I'll walk you through it live, show you the systems running in real client accounts, and answer everything.
I Wire Your System
7–10 daysSite goes live, Google Business Profile gets its deep setup, missed-call rescue and follow-ups get connected to your phone, and the review engine gets loaded.
Launch Walkthrough
25 minutesI show you the one thing you'll ever do: add a customer's name to the form. Then you go back to work and the system does its job.
Demo Call
20 minutesIt's technically a sales call, but here's the twist: your website is already built before we talk. I'll walk you through it live, show you the systems running in real client accounts, and answer everything.
I Wire Your System
7–10 daysSite goes live, Google Business Profile gets its deep setup, missed-call rescue and follow-ups get connected to your phone, and the review engine gets loaded.
Launch Walkthrough
25 minutesI show you the one thing you'll ever do: add a customer's name to the form. Then you go back to work and the system does its job.
The part no other agency will put in writing
The 60-Day Review Growth Guarantee
“If your Google review count hasn't grown within 60 days of going live, I work free until it does — as long as you're adding at least 5 customers a month to the form.”
That's the whole condition. Type your customers' names into one form, and the system does the rest. If it doesn't work, you don't pay me until it does.
Hold Me To It — Book A CallWho We Serve
Marketing built for how homeowners search for and hire service providers.
Our Work
Home service businesses we partner with.
West Florida Air
Veteran-owned HVAC contractor serving West Central Florida. Features service request forms, Google Reviews integration, service area pages, and 24/7 emergency support messaging.
Visit Site — West Florida Air
Express Home Services
Roofing and home services contractor in Monmouth and Ocean County, NJ. Full website build with lead generation forms, service pages, and mobile-optimized design.
Visit Site — Express Home Services
Killian's Air Conditioning
St. Petersburg's trusted HVAC contractor. Website redesign with emergency service messaging, online quote forms, and Google review integration.
Visit Site — Killian's Air Conditioning…and a whole lot more
Certified Technology Partners
Latest Insights
Marketing tips and strategies for home service businesses.
Roofing Lead Generation: Strategies That Actually Work
A data-driven guide to roofing lead generation — comparing Google Ads, SEO, LSAs, and referrals with real cost-per-lead benchmarks and close rates.
Google Ads Budget for Home Services: How Much to Spend & When to Scale
How much should home service contractors spend on Google Ads? Trade-specific CPC ranges, realistic budgets for HVAC, roofing, plumbing, and electrical, and when to scale.
How to Optimize Your Google Business Profile for HVAC
A complete guide to optimizing your Google Business Profile to rank in the Map Pack and get more calls from local HVAC searches.
Frequently Asked Questions
Common questions about working with Modern Code Consulting.
HVAC Case Study: $54K in 3 Months
See exactly how I generated $54,432 for a Florida HVAC business during the off-season. Download the complete Google Ads playbook with ready-to-use templates.
- Import-ready Google Ads campaign template (CSV)
- AI marketing assistant prompt for ChatGPT/Claude
- Complete keyword lists and bidding strategies
- Real conversion data: 6.2:1 ROAS verified with screenshots
No credit card required • Instant access